Friday, April 16, 2010
Sunday Morning
Monday, April 12, 2010
April Newsletter Finally Done!
Hi there
Since I missed completing my March newsletter, I thought I had better get one off to you. And at last I've got it done and for the first time, I am using "Mail Chimp" to produce it. Wow so easy to put together though it does require a couple of hours to learn the basics. If you are sending out emails to your database, then I recommend you check out their website www.mailchimp.com and view their FREE package. Yes if you have under 500 on your database you can use their services for free. Anyway check it out for yourself.
Business Booster #1 Using Multi-Selling Channels To Get New Customers - even if you have little or no money!
This is the best kept secret in the mail order industry. If you are marketing products directly through TV infomercials, newspaper ads and mail order, you will sell 8 times more again if you also get the buyers into your retail store.
So before we can look at different ways to sell your product, we need to look at what most people in business are doing and that is, in most cases, they only sell their products through one "selling channel" - a retailer will only sell in a shop, a wholesaler will only sell to retailers using agents or sales reps, a mail order merchant will only sell using mail order and so on.
If you compare your business to a building that is only supported by one foundation pillar (the selling channel) and the building gets bigger and bigger, that's ok as long as that pillar remains strong. However, if for any reason the pillar weakens, your whole building comes crashing down.
If on the other hand, you build your business on many pillars (selling channels) and one of them weakens due to economy or whatever your business still stands.
To get the full newsletter which includes website tips - please subscribe by going to: http://eepurl.com/rmmH and I'll send you the full copy.
Have a great month, and don't forget to test test test all your marketing strategies.
Kind Regards
Arlene Rayner
Since I missed completing my March newsletter, I thought I had better get one off to you. And at last I've got it done and for the first time, I am using "Mail Chimp" to produce it. Wow so easy to put together though it does require a couple of hours to learn the basics. If you are sending out emails to your database, then I recommend you check out their website www.mailchimp.com and view their FREE package. Yes if you have under 500 on your database you can use their services for free. Anyway check it out for yourself.
Business Booster #1 Using Multi-Selling Channels To Get New Customers - even if you have little or no money!
This is the best kept secret in the mail order industry. If you are marketing products directly through TV infomercials, newspaper ads and mail order, you will sell 8 times more again if you also get the buyers into your retail store.
So before we can look at different ways to sell your product, we need to look at what most people in business are doing and that is, in most cases, they only sell their products through one "selling channel" - a retailer will only sell in a shop, a wholesaler will only sell to retailers using agents or sales reps, a mail order merchant will only sell using mail order and so on.
If you compare your business to a building that is only supported by one foundation pillar (the selling channel) and the building gets bigger and bigger, that's ok as long as that pillar remains strong. However, if for any reason the pillar weakens, your whole building comes crashing down.
If on the other hand, you build your business on many pillars (selling channels) and one of them weakens due to economy or whatever your business still stands.
To get the full newsletter which includes website tips - please subscribe by going to: http://eepurl.com/rmmH and I'll send you the full copy.
Have a great month, and don't forget to test test test all your marketing strategies.
Kind Regards
Arlene Rayner
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